Copy for Web Designers by a (former) designer!

I’ll fix your messaging so dream clients book…then I’ll write THEIR copy too!

Or check out my retainer services.

✨More Sales

✨More Time

✨More Confidence

“The copy sounds just like me and is way better than I could have ever done by myself.”

LAUNCH EMAIL COPYWRITING

★ ★ ★ ★ ★

“I recently had the pleasure of working with Sarah Guilliot on some copywriting for my Web Designer Academy group coaching program. The peace of mind and lack of stress had me feeling so calm and steady going into my launch. The copy sounds just like me and is way better than I could have ever done by myself (and I absolutely love to write).

The icing on the cake is how amazing, insightful and funny she is and how she can really capture that copy voice!

I felt like I had been stuck in a rut with the things I was saying and she put a fresh spin on everything. I’m so excited to use the sales email sequence that she wrote for me in my next launch and highly recommend working with her"

Shannon Mattern, www.shannonmattern.com

Does this sound like you?

  • Your website copy feels “off” and no one is booking calls

  • Your sales page isn’t converting (or doesn’t exist!) and sales are slumping

  • You’re launching and feel unprepared because your offer isn’t clear

  • Visibility is hard because your brand message feels misaligned

  • You’ve built an email list and haven’t sent a single message yet

  • You need a trusted partner to help write the copy for YOUR clients

  • You have lots of marketing tasks and not enough people to handle the overflow

  • Your blog is languishing and you need creative content to feed the funnel

  • A website that attracts dream clients

  • Sales pages that sell with ease

  • A clear offer that makes launching a breeze

  • A message that expresses your brand so perfectly you can’t wait to share it

  • Email subscribers that eagerly read your emails and buy your offers

  • Happier clients who didn’t have to write the copy themselves

  • Copy that’s actually buildable because a designer wrote it

  • A trusted writer to step in and handle overflow copy needs

  • Consistent blog posting even when your team’s busy with other projects

Imagine having this instead…

COPYWRITING SERVICES

I’m here to help.


Strategy & Audits

Big picture strategic thinking, consulting and audits of your existing copy / funnels.


Website Copy

Website copywriting written to my own base wireframe so it’s buildable for you!


Launch emails, welcome emails, nurture sequences. You name it, I’ll write it.

Email Copy


Social media post captions for LinkedIn, Instagram, and Facebook to get you seen.

Social Copy


Sales Page Copy

Sales Page & Landing Page copy are my zone of genius. Let’s get your offer sold!


Blog Content

Design, user experience, and app tutorial blogs are where I shine!

Looking for longer term work? Check out my retainer services

“The sales page Sarah wrote for us was perfect.”

I loved working with Sarah in our two-day intensive. It was thorough - very thorough - and she was able to tease out what would have been an impossible amount of high-value detail for my little team on our own! Sarah took the time up front to really get to know us, in order to best design the intensive itself, so I had complete confidence by the time we got to the big day.

The only thing that made me nervous was my own ignorance of the comprehensive discovery process, and man, am I glad I didn't run from it. I had thought we in Impact Actual understood our ideal client, value proposition and the rest, but we really hadn't gotten near to the granularity we needed - and the sales page she wrote for us was perfect.

The world-class sales page was my favorite takeaway from our intensive, because I'd been trying to deploy sales pages on the cheap for years...and it showed. I'd recommend Sarah Guilliot to anyone who's ready to take their business to the next level of professionalism. Invest in your vision.

Rob DuBois, impactactual.com

Ready to hand your copywriting off to a trusted pro while you kick back with some S’Mores?

(Or a Margarita—no judgment!)

There’s nothing quite like having a pro take the lead on your copywriting and brand messaging so you can stay in your visionary genius zone while your team handles your other campaigns and promotions.

Having authority + trust-building sales copy and crystal clear positioning means opportunities COME TO YOU without you having to go out and find them with extra marketing and networking time.

And less time hunting for opportunities means more time to spend on family, yourself, and building a sustainable, intentional, joy-filled life!

Here’s why we should work together:

Hi there, I’m Sarah Guilliot! That’s pronounced “Ghee-oh” if you were wondering…and I know you were ;-)

I specialize in Copywriting & Brand Messaging for Web Designers (and Design SaaS companies) because I used to be one! After a long corporate career as a UX Architect and 6 years running my own business, I’m well equipped to handle whatever you need, from strategy to launch!

I’m obsessed with writing copy that empowers my clients to feel so freaking confident that visibility is easy and filling their programs becomes effortless. (I’m also obsessed with trees, hence my branding and hometown of Seattle, WA!)

My empathy and intuition help me go deep with clients and pull out their innermost essence so they feel full expressed in their brand messaging and can show up with confidence.

Wondering what my super power is? My client, Amanda, said it best:

“You get me. I don’t have to over-explain. You hear things I don’t even know to be true yet and have a way of verbalizing my thoughts back to me that makes me say YASSS!”

LAUNCH EMAIL COPY & LAUNCH PLANNING

★ ★ ★ ★ ★

“Best launch ever with 25% increase in signups!”

 "Sarah was so easy to work with, got things done very quickly, and went above and beyond with every piece [ of our launch copy ]. We've never felt more prepared. We had our best launch ever with a 25% increase in signups!"

Jillian & Jordan, www.loveleighloops.com

Now booking for May, let’s chat!

Questions my clients ask before hiring me:

  • A couple reasons:

    1. I’ve owned sarahdesign.com for 25 years. I’ll never let it go! :-)

    2. I built a career out of my design knowledge and I use that to write copy you can actually use online. It’s BUILDABLE. No more struggling with the dreaded “wall of copy” for your web design projects!

  • I don’t have set prices as every client has unique needs. So how it works is we meet on a call to discuss your goals, then I’ll write up a custom proposal for you with options. Then you can choose the one that best fits your current situation. VIP Day pricing starts at $1900, and ala-carte copy assets & retainers have different price points depending on a variety of factors. Let’s talk and figure out what YOU need.

  • For certain types of work I deliver in “intensives” also sometimes called “VIP Days” so for you, the time will feel like a day or a couple days, but from discovery call to launch, it really depends on my client calendar.

    I also do ala-carte copywriting and turnaround depends on scheduling and timelines so we’ll figure that out together. But generally expect at least a week turnaround time.

    For VIP Intensives I recommend my clients give themselves 2 weeks to do the pre-work and asset gathering needed for me to do the project so you’ll want to factor in time for that.

    There’s a discovery call, followed by kickoff (your pre-work is done in between those two dates) then your intensive day(s) are typically 2+ weeks after that. We’ll chat through scheduling so you’ll know exactly what to expect.

    The beauty of the intensives process is that you have a true delivery date so you’re never left guessing!

  • Yes that’s all I do! I spent many years offering design but have pared back to copy only (except in special circumstances) as it fits my current life stage.

    If you need a designer, I have the PERFECT one that I work closely with and am happy to introduce you to so don’t hesitate to ask.

    And since my background is heavily influenced by design, I often include design guidance in my copy in the form of wireframes, or I’ll give you suggestions during our review/delivery. Feel free to ask my opinion on design and User Experience…I always have ideas!

  • These are my SPECIALTY! I love writing them, and typically include a wireframe when I deliver my copy so it’s extra easy for you or your designer to implement.

    If you don’t have a designer and you need one, I know people! I’m happy to recommend my trusted design partners to bring your project to completion.

    Let’s have a call to see how we can get your sales/landing page done and dusted!

  • It depends on what you mean by branding :-)

    There’s Brand Messaging / Copywriting, which is EXACTLY what I do!

    And there’s Brand Design. I no longer offer design services (though am happy to connect you with my Brand Designer who is AMAZING. I do offer Brand Strategy and Brand / Design / UX Audits though.

    Let’s chat on a free consultation and see what you need and I’ll come up with some options to choose from.

  • I no longer build websites for clients in a 1:1 capacity but I am working on website template solutions for Kajabi, Canva, Squarespace, and possibly Lead Pages. Reach out if you’re interested and we’ll see what we can do if I haven’t launched my template shop yet!

  • I sure can! I have experience with:

    • Launch planning / calendar

    • Consulting on best launch style for your personality

    • Email sequences

    • Social media posts and captions

    • Sales Pages / Webinar Pages

    • Webinar Slide Decks

    And more!

    Let’s chat on a connection call and I’ll come up with some package options for you to choose from.

Have a different Q? Message me on Instagram or LinkedIn.

“Sarah swooped in and totally saved our bacon!”

★ ★ ★ ★ ★

“With so many things going on behind the scenes of our business, my team and I just didn't have the bandwidth to be building out our sales page in time for the launch.

Sarah swooped in and totally saved our bacon, not only saving us HOURS of work, but also using her impressive knowledge of online sales & launching best practices to make some super important design/copy decisions--things we honestly might have overlooked in our hustle!

Being able to check off this huge to-do in literally one day was a huge weight lifted off our shoulders, and gave us room to focus on other important things leading up to our launch!”

—Paige Brunton, www.paigebrunton.com

Let’s Connect!

If you value authenticity, kindness, time freedom, and lifting other women up as you reach for your goals…

And you want to work with someone who believes your big dream is possible and is here to help reach it…

With copywriting that’s SO YOU, you’re giddy with excitement & want to share it with the world…

And a sales copy (on your website, sales page, emails, and more) that practically sells your offers for you so you can spend more time on family, freedom, and a joy filled life…

Then I’d love to get to know more about you and your project!

Looking for longer term work? Check out my retainer services